Job Description

 Identify, formulate and implement an integrated marketing plan for assigned range of products.  Create and deliver brand strategy and ensure its execution.  Manage, sustain and improve a professional partnership with healthcare professional.  Maintain an up-to-date competitive advantage for the assigned products via analysis, forecasting, segmentation, positioning and targeting.  Manage the portfolio profitability through participation in preparing the annual sales budget, annual marketing budgets and related expenses and ensure its proper allocation.  Provide the training of the sales team on disease/pathology, product information, products messages and positioning and thus work closely with them to ensure clear, concise dissemination of key messages to customers and correct use of promo materials.  Working closely with Regulatory Affairs team and different stakeholders to ensure fulfillment of EDA requirements.  Liaise with the Event Management team to assure the proper and timely execution for all activities..

Requirements:

 Bachelor’s degree of related medical studies (Pharmacy, Medicine, Veterinary, Science).  +3 years of experience in similar managerial role in the marketing department within reputable pharmaceutical companies in Egypt.  Post graduate studies in marketing or management is an advantage.  Prior experience in marketing Orthopedic and/or Neuroscience products.  In-depth knowledge of marketing principles and awareness of Egypt’s pharmaceutical market and its dynamics.  Successful track record of delivering previous business results.  Fluency in English is essential, both oral and written communications